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(06) Landing Page and Funnel Development

Landing Pages and Funnels Built for One Goal

A landing page has a single job: turn a visitor from an ad, email or campaign into an enquiry, booking or sale. We design and build focused pages and multi-step funnels that work on mobile, connect to your tools and track results.

Landing Pages & Funnels concept visual

What's included

Landing Pages & Funnels Services

01

Lead-generation pages

Pages for quotes, consultations, downloads and enquiries, with short forms and clear next steps.

02

Campaign landing pages

Pages matched to specific Google Ads, Meta Ads or email campaigns, so the message fits the ad that brought visitors in.

03

Funnel architecture

Multi-step journeys such as opt-in, thank-you, booking and follow-up pages, planned around your offer.

04

Form integration

Forms connected to email, Google Sheets or your CRM, with spam protection and field validation.

05

Appointment booking

Embedded calendars from tools such as Calendly or GoHighLevel so qualified visitors can book directly.

06

CRM connections

New leads sent straight into your CRM with the campaign source attached.

07

Conversion tracking

GA4, Google Tag Manager, Google Ads and Meta Pixel events, so you can see which campaigns produce leads.

08

Mobile optimisation

Layouts, forms and load times built for phones first, because much campaign traffic arrives on mobile.

The approach

Landing page or website?

Your website serves many audiences. A landing page removes everything that doesn’t support one offer: no full navigation, one clear call to action and copy written for the people arriving from a specific campaign. A funnel makes sense when one step isn’t enough, such as a free resource that leads to a consultation booking. If your offer needs only a single enquiry, a well-built landing page is usually the better choice.

How it works

From Brief to Launch

Offer and audience

We confirm the offer, who the campaign targets and what action counts as a conversion.

Copy and layout

The page is structured around that action, with headline, supporting points and form placement agreed upfront.

Build and connect

We build on WordPress, GoHighLevel or your preferred platform and link forms, CRM and tracking.

Test and launch

Form submissions, tracking events and mobile layout are tested before your campaign goes live.

Is this for you?

Use a dedicated page when

  • You’re spending on Google Ads or Meta Ads and sending clicks to your homepage
  • One offer or event needs its own focused message
  • You want to compare two versions of a headline or form
  • Leads should land in a CRM with the campaign source attached
  • Bookings, not just enquiries, are the goal

FAQs

Landing Page Questions

If you already have a WordPress site, building on it keeps things simple. GoHighLevel works well when the page feeds directly into CRM automations. We recommend based on the tools you already use.

Yes. We can write the copy based on your offer and audience, or work with copy you provide.

Yes. We can create variations of headlines, layouts or forms so you can compare their performance in your ad platform or analytics.

Conversion tracking is set up before launch, so you can see form submissions or bookings by campaign in Google Analytics and your ad accounts.

Running a Campaign Soon?

Share the offer and the platform you advertise on, and we’ll plan the page around it.